Esports market is growing at a great rate. Compound annual average growth rate of the audience is higher than that of any sport in the world. According to the Deloitte report, Esports will be the most prospective sport for the next 5 years.
A growing number of global brands are paying attention to the Esports market, which attracts them with its increasingly growing audience. Prospects for the monetization of the Esports audience attract the maximum attention of major global brands.
A growing number of global brands are paying attention to the Esports market, which attracts them with its increasingly growing audience. Prospects for the monetization of the Esports audience attract the maximum attention of major global brands.
The Problem
Brands and Companies do not understand the audience of and the market itself. Efficiency of investments in the Esports market is decreasing. Small teams, beginning streamers and tournaments of local importance do not get access to the budgets of large companies.
Main part of the marketing budget of Brands is taken by various intermediaries and agencies. a wide part of the audience doesn't participate in the development of Esports directly.
Main part of the marketing budget of Brands is taken by various intermediaries and agencies. a wide part of the audience doesn't participate in the development of Esports directly.
EIP Mission
One of the goals of EIP is to replace agencies with more personalized and efficient direct marketing, facilitating effective direct interaction between Brands and the audience.
Creating of a single EIP platform equipped with artificial intelligence, with using its own calculation tools will allow the following:
●Provide new opportunities for sponsors and partners who will get a vision of theeffectiveness of their investments as never before.
●Users (audience) will be able to receive exclusive goods and services from fundedcompanies (exclusive tickets for a tournament from tournament platforms,merchandise from teams and additional opportunities on media platforms), and fromsponsors and partners - additional preferential terms for their goods and services.
●Entering the market of a large number of non-endemic partners, who will be ableto take advantage of an additional tool for gaining an audience.
●Provide new opportunities for sponsors and partners who will get a vision of theeffectiveness of their investments as never before.
●Users (audience) will be able to receive exclusive goods and services from fundedcompanies (exclusive tickets for a tournament from tournament platforms,merchandise from teams and additional opportunities on media platforms), and fromsponsors and partners - additional preferential terms for their goods and services.
●Entering the market of a large number of non-endemic partners, who will be ableto take advantage of an additional tool for gaining an audience.
EIP Goal
EIP creates the decentralized e-sports platform that allows the Business to get the unique content and the audience interested in gaining access to the exclusive offers. Eventually, the Business gets the target audience and optimize its spending on marketing, and the e-sports audience gets the opportunity to access the budgets of the Business. The Business will be able to present the products and services DTC. There will be no need of the high cost marketing constrained by the agencies.
EIP will make it possible for the Business to create its own marketing programs for the direct audience promotion. The similar programs are used based on the smart-contracts and the EMI tokens are used as the payment there. This system prompts the “bonus miles” of the premium programs of various airline companies, but it is more advanced at the same time: these programs are cheaper and more personalized due to the smart-contracts.
The similar things this could hardly be possible before the blockchain and the smart contracts.
EIP will make it possible for the Business to create its own marketing programs for the direct audience promotion. The similar programs are used based on the smart-contracts and the EMI tokens are used as the payment there. This system prompts the “bonus miles” of the premium programs of various airline companies, but it is more advanced at the same time: these programs are cheaper and more personalized due to the smart-contracts.
The similar things this could hardly be possible before the blockchain and the smart contracts.
Finally
EIP creates a decentralized Esports ecosystem that allows Brands and Companies to obtain unique content and an audience concerned in gaining access to exclusive offers, and, accordingly, concerned in the platform expansion.
As a result, Brands will get an unprecedented vision of their target audience, optimize their expenses on sponsorship, and the audience in turn will get the opportunity to access the budgets of Brands and Companies.
As a result, Brands will get an unprecedented vision of their target audience, optimize their expenses on sponsorship, and the audience in turn will get the opportunity to access the budgets of Brands and Companies.
✅Website: https://eiplatform.io/
✅Whitepaper: https://eiplatform.io/doc/WhitePaper-Eng.pdf
✅Twitter: https://twitter.com/EIP_ECOSYSTEM
✅Facebook: https://www.facebook.com/EIP-980267652124760/
✅Reddit : https://www.reddit.com/user/EIPlatform/
✅Telegram Group: https://t.me/EIP_ecosystem
✅Bitcointalk ANN: https://bitcointalk.org/index.php?topic=3331909.0
✅Whitepaper: https://eiplatform.io/doc/WhitePaper-Eng.pdf
✅Twitter: https://twitter.com/EIP_ECOSYSTEM
✅Facebook: https://www.facebook.com/EIP-980267652124760/
✅Reddit : https://www.reddit.com/user/EIPlatform/
✅Telegram Group: https://t.me/EIP_ecosystem
✅Bitcointalk ANN: https://bitcointalk.org/index.php?topic=3331909.0
Author of article:
✅Bitcointalk username: Erik_Smuel
✅Bitcointalk profile link: https://bitcointalk.org/index.php?action=profile;u=2020517
✅Bitcointalk username: Erik_Smuel
✅Bitcointalk profile link: https://bitcointalk.org/index.php?action=profile;u=2020517
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